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• Global Product Launches
• Leveraging Marketing Spend for PR
• Product Profiling and Review Campaign
• Creating Speaker Platforms
• Creating a News Hook
• Coordination on a Grand Scale
• Improved Sales
• Linking PR to Sales
• Delivering PR Expertise
• Growing Momentum

Linking PR to Sales

Coverage in a key publication gives you welcome exposure, yet only 10% of the overall value of such publicity comes from that appearance itself.  The remaining 90% lies in how you use it.

Whiteoaks’ electronic newsletter PRoAction improves the effectiveness of your communications.Sent monthly to your sales team, it provides a ‘media-eye view’ including top quotes from the press, the latest news announcements and details of current case studies - all ready to cut and paste into sales presentations, exhibition flyers and other marketing literature.

PRoAction helps you get the most from your clippings – to convert more of your prospects into confirmed sales.